
What are 3Ms of Marketing?
~ Getting someone to change his mind;
~ Using a meme to market economically and powerfully;
~ Making the truth fascinating.
Marketing is the art of getting people to change their minds.
Generally speaking, the more you want to say through advertising about your product or services, the more you have to pay. So economy of words, pictures and sounds it the order of the day if you have a limited budget.
In the world of marketing, a meme is an easily identifiable image or verbal symbol that conveys much more than just the name of the brand.
What is "meme"?
A meme is defined as "an element of a culture or behaviour that may be passed from one individual to another."
An example of a recent meme is Jeremy Lin.
When you hear his name, you immediately conjure up an image of an American basketball player who has come to be known for humility, teamwork and hard work.
Marketing is a process, not an event. It takes time.
It does take money, but it need not be lots of money, if you know how.
Marketing is the truth made fascinating. When someone asks you what you do for a living, and you say ... "I sell industrial ball bearings." I think they will probably soon move away from you, or say that they need to go to the washroom.
But if you say ... "I sell a product that changed the way airports move luggage around." I'm sure they will want to know more.
Use the 3Ms to effectively sell your message, even on a small budget.