Deliver remarkable service to stay ahead of competition.
Educate our people about the importance of putting customer service first.
Our people need to care about our customers as much as we do.
Empower them to make small customer-pleasing decisions, especially for service recovery should anything go wrong.
Always deliver what we promise.
The fastest way to lose a customer's trust is failing to live up to our promises.
Our reliability and credibility will come into question, and our customers will soon head for our competitors.
So try giving the best we can offer (a reasonable promise) and deliver on that.
Always go the extra mile.
Genuine passion for our work as well as our commitment in satisfying and delighting our customers. Though they may not blatantly express their appreciation or gratitude for what we have done, but they will notice and remember the extra effort we have put in and tell others about it.
In business, any 'missed' call may result a lost opportunity.
An unanswered call, customer may seek out other alternatives.
Ensure all calls are picked up and attended to, regardless of who the caller is and the significance of the call. This way, our company gains the faith of our customers and creates the perception that our people are highly effective and responsive.
Remarkable service is simply about forming a long-term personal relationship with our customers, making them happy enough to refer their friends to us.
Earn their trust and loyalty.
Make them feel important and I guarantee they will be our customers for life.
One final bit of advice about customer service ...
"If we aren't taking care of our customers, our competitors will."